Overview
Your investors backed a vision. Now they want to see it turn into revenue. Your team is still figuring out roles. Your product is good but not yet in enough hands. And the the warm intros, conference conversations and the founder network won't scale pipeline to the number you've just committed to.
Most founders in this position open a few hiring requisitions, start interviewing SDRs, and tell the board that pipeline is coming. Three months later the hires are still ramping, the board is less patient, and the window to show early momentum has quietly closed.

Challenges
Raising a round creates a lot of pressure to move fast and we understand it. But fast without structure usually means burning your best contacts with the wrong message, setting up infrastructure that gets your domain flagged in the first month, or targeting accounts that were never a good fit to begin with.
None of those things show up immediately. They show up three months later when the metrics look worse than expected and nobody is sure why.
There is also the hiring trap. SDRs take time to recruit, onboard, and ramp. By the time someone is consistently booking meetings, you are four to six months in and your first major board review has already happened. Hiring is the right move eventually, but not as your first move when the clock is ticking.
How we solves it
We treat the post-funding period as what it actually is. A limited window where speed and precision both matter. We don't run generic outbound and hope something sticks. We build the system around your specific situation, your offer, and the buyers most likely to move quickly given where you are right now.
Step 1. Locking in your ICP and prioritizing accounts
Before we write a word or build a list we need to agree on who we are actually going after. This sounds obvious but most companies get here and realize their ICP is broader than it should be. Broad targeting feels safe. In practice it kills reply rates.
We work with you to narrow it down to your top two or three segments — the ones most likely to convert in the next 90 days, not the full total addressable market. Every account gets scored by fit. The buying committee gets mapped. We know who to contact, in what order, and why before we build anything.
Step 2. Building a clean, validated contact list
We source contacts across multiple data providers and run every record through a full enrichment and validation pass. Role, seniority, verified email, company data, LinkedIn URL. Duplicates removed. Suppressions applied. Domains validated.
What you get is a list that is actually ready to use. Not a raw export with 40% bounce rate waiting to happen.
Step 3. Setting up infrastructure that protects your reputation
This is the step most companies skip and the one that costs them the most. We set up dedicated sending domains, warm them properly, configure inbox pools, and put deliverability rules in place before a single email leaves the system. Your main domain never touches the outbound infrastructure.
Done correctly this is invisible. Done incorrectly your emails land in spam and you spend three months trying to figure out why your open rates collapsed.
Step 4. Writing sequences that fit the moment
We write multi-step sequences from scratch for each persona we're targeting. The messaging is built around where your company is right now — fresh momentum, a clear mandate, and something real to offer. We don't lean on the raise as a talking point unless it serves the buyer. We use it to sharpen the angle.
Every email has a specific job to do. Subject line earns the open. Opener earns the read. Body earns the reply. We don't waste any of those three moments.
Step 5. Launching with control, not chaos
We start with a controlled pilot to a small test group before we open up to the full list. We check deliverability, response patterns, and ICP fit before we scale. If something is off we fix it at the pilot stage.
Once the pilot clears, we go live. Most clients see their first meetings appear in the calendar within three to four weeks of signing.
Step 6. Running it weekly, reporting it monthly
Once we are live the system runs on a weekly cycle. Lists refresh. New variants test. Replies get handled. What is working gets scaled. What isn't gets changed.
Every month you get a clean report. Meetings booked, reply rates, pipeline in progress, and what we are focused on next.
Results
These numbers reflect what well-built outbound looks like when it runs correctly for companies in the post-funding situation. Every engagement is different but this is the range we consistently see.
3 to 4 weeks from signing to your first booked meeting
4 to 8 percent reply rates on targeted sequences in month one
Pipeline visibility within 30 days. Enough to walk into your next board update with something real to show
Need help?
Every situation is a little different. If you're not sure whether this applies to you, just book a call. We'll figure it out together in 30 minutes.
What's included
ICP Mapping
Lead Scoring
List Building
Intent Signals
Data Hygiene
Domain Warmup
Inbox Allocation
Sequence Writing
Pilot Launch
A/B Testing
Performance Dashboard
If our approach resonates, let's talk.
Book a free 30-minute strategy call. We'll look at your current process, identify what's missing, and show you what we'd build for your business.



